As the annual Singles' Day shopping festival sweeps through China, overseas brands are gearing up, eager to shine in this massive consumer frenzy. Today, we'll delve into the impressive performance of overseas brands in this year's Singles' Day presale!

Crafting an attention-grabbing Little Red Book (Xiaohongshu) cover is the crucial first step in attracting users! Don't miss today's topic where we will share insights on creating captivating Little Red Book covers, ensuring your brand's posts stand out in a sea of content and attract a more significant user flow!

In this article, we will delve into the art of composing the captions of your Xiaohongshu (Little Red Book) posts. We'll explore how to create attention-grabbing content that captivates your audience and reveal three secrets to crafting compelling post content.

When operating a brand's Xiaohongshu account, you often encounter two main issues: visual clutter on the homepage and a lack of brand uniqueness. This article will share how to optimize your Xiaohongshu homepage to create a more appealing image for your brand, leaving a lasting impression on fans and users.

Many brands setting up on Xiaohongshu often encounter a critical issue: low views on their posts. Today, we'll share the factors that affect Xiaohongshu post’ views and practical methods for increasing them.

Have you ever wondered why some brands' Xiaohongshu (Little redbook) posts get thousands or even tens of thousands of views? Well, the secret lies in the post titles. Today, we'll share what kind of post titles can attract users and the key characteristics of viral post titles.

dōTERRA, a niche essential oil brand. with a mission to share high-quality essential oils globally, dōTERRA, which derives its name from Latin, meaning "gift of the earth," was born. Today, we share the remarkable story of dōTERRA's entry into the Chinese market.

Douyin e-commerce platform has emerged as a prominent channel for people to purchase essential items and luxury goods. Their "Super Brand Show" has rapidly garnered widespread attention. Clarins successfully boosted brand searches by 105.8% from this show in the chinese marketing. Let’s check out more on how Clarins does their chinese marketing in China!

With the reopening of outbound tourism, the diversification of consumer cross-border shopping demands, and the rapid economic recovery, an increasing number of emerging overseas brands are setting their sights on the Chinese market. Today, we will unveil the methodology for overseas brands to conquer the Chinese market.

Overseas new brands are once again entering the Chinese market, with over 3,000 new brands officially landing on Tmall International in just the first half of the year. This signifies international brands' optimism for the Chinese market and their accelerated entry, bringing more high-quality products to consumers. Today, we will introduce the business recruitment policies of Tmall International, the preferred platform for overseas brands to enter China.

The Vuori brand is driven by a mission to infuse sports with lifestyle inspiration and create exceptional products that seamlessly blend sports into everyday life. Today, we explore how the "men's version of lululemon" has risen and entered the Chinese market.

China's market for overseas dietary and nutritional health products experienced a robust resurgence. This article delves into the 2023 Tmall 618 sales data to analyze the characteristics of health products preferred by Chinese consumers and the trends in China's market for overseas health products.